Jake argues that ads with sex appeals are offensive and ineffective. Dan disagrees and feels that creativity must be respected in all art forms. Which of the following statements is likely to strengthen Jake's argument?
A. Ads with sex appeal have high stopping power.
B. Ads with sex appeal increase the strength of brand identity.
C. Ads with sex appeal reach only a focused audience.
D. Ads with sex appeal objectify women and demean them.
E. Ads with sex appeal are enjoyed by men and women equally.
Answer: D
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Fantastic Futons manufactures futons. The estimated number of futon sales for the first three months of 2010 are as follows: January 40,000 February 50,000 March 60,000 Finished goods inventory at the end of 2009 was 12,000 units. On average, 25 percent of the futons are produced during the month before they are sold, which normally accounts for the ending balance in finished goods inventory. The
planned selling price is $150 per unit. Fantastic Futons buys direct materials for the futons in cloth rolls priced at $80 each. Each roll provides direct material for 40 futons. There was one roll in the direct materials inventory at the beginning of January, and the company expects to have four rolls in inventory at the end of the month. Assuming the production budget calls for 60,000 units to be produced in January, what would be the amount of the cloth rolls direct materials purchases budget for that month? a. $119,760 b. $114,000 c. $120,000 d. $120,240
Using the information below, calculate the cost of goods manufactured for the period: Beginning Raw Materials Inventory$25,000 Ending Raw Materials Inventory 30,000 Beginning Work in Process Inventory 55,000 Ending Work in Process Inventory 64,000 Beginning Finished Goods Inventory 80,000 Ending Finished Goods Inventory 67,000 Cost of Goods Sold for the period 540,000 Sales Revenues for the period 1,254,000 Operating Expenses for the period 232,000
A. $549,000. B. $536,000. C. $553,000. D. $527,000. E. $525,000.
Monitoring financing includes evaluating all of the following balances except
A) credit cards. B) mortgage loans. C) personal loans. D) Roth IRA.
Which of the following, if true, most strengthens the argument for continuing direct mail marketing?
A) The consumers that direct mail marketing reaches are much better prospects compared to those reached by advertising. B) Direct mail marketing accounts for 34 percent of all U.S. direct marketing spending. C) Direct mail marketing has proven to be successful for promoting certain product types, such as cosmetics and designer apparel. D) The growth of direct mail marketing has been explosive, with customers being flooded with such material. E) Telephone marketing, another form of direct marketing, is becoming easier to use due to auto-dialers.