Velocity Inc., a manufacturer of sports shoes, conducted a marketing research study and found that a vast majority of consumers recall the company's "Accelerate further" slogan. In this scenario, it can be concluded that
A. Velocity is using a concentrated marketing program.
B. consumers have favorable attitudes toward Velocity.
C. consumers have evaluated Velocity's products.
D. consumers are aware of Velocity's advertising.
E. Velocity has adopted a niche marketing strategy.
Answer: D
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