The objective of strategic pricing is ________.
Fill in the blank(s) with the appropriate word(s).
profit
The objective of strategic pricing is profitability. The majority of marketers and firms throughout the world seek to increase revenue, which can ultimately lead to increased profits. There are only two ways to increase revenue: sell more products or sell them at a higher price. As a result of this reality, marketers must make strategic trade-offs between volume and price to maximize profits.
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When using the test data method, the presence of multiple error messages indicates a flaw in the preparation of test transactions
Indicate whether the statement is true or false
Some costs that possibly could be traced directly to cost objects are nonetheless classified as indirect costs because:
A. Generally accepted accounting principles require some costs to be treated as indirect. B. Such practice results in a more accurate accumulated cost for the object. C. Such costs cannot be traced to objects in a cost-effective manner. D. All of the answers are correct.
P/E ratio measures the ________
A) market value of the stock to earnings per share B) intrinsic value of the stock to earnings per share C) book value of the stock to earnings per share D) market price of the stock to retained earnings
Title VII of the Civil Rights of 1964:
A) is enforced by the FTC. B) applies to employers engaged in an industry affecting commerce and having fifteen or more employees. C) has been displaced by the Civil Rights Act of 1991. D) forbids discrimination in the workplace involving hiring, promotion, and retention, but does not cover transfer and retirement discrimination.