Tom gave a speech on the history of a local statue to a group of citizens who had lived in the town their entire lives. What strategy is Tom using in his selection of topics?

A. building in redundancy
B. establishing a motive for listening
C. presenting information that relates to his listeners' interests
D. reinforcing key ideas verbally and nonverbally


Answer: C

Communication & Mass Media

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Answer the following statements true (T) or false (F)

1. When speakers effectively cite credible sources they enjoy enhanced credibility. 2. A politician who acknowledges that his or her opponent also has some good ideas will ruin his or her own credibility. 3. Liking for a communicator will always lead to more effective persuasion. 4. Liking for a speaker has an indirect effect on perceptions of speaker credibility. 5. Being a disliked message sender never has any advantages.

Communication & Mass Media

Public speaking is a special form of oral relationship

Indicate whether the statement is true or false

Communication & Mass Media

Heterosexism refers to

A) a tendency to sexually harass both men and women. B) language that points to the differences among gay men and straight men. C) communications that reveal the sexual orientation of gay men and lesbians. D) attitudes, behaviors, and language that disparage gay men and lesbians.

Communication & Mass Media

These are the communication tactics, approaches, or plans that someone uses to get others to do things for them or to act in a certain way

a. positional power plays b. social expectation lures c. compliance-gaining strategies d. manipulation tricks

Communication & Mass Media