Explain the three purposes served by supporting material

What will be an ideal response?


Supporting materials give ideas clarity, vividness, and credibility. Clarity, the
exactness of a message, assists a speaker in communicating ideas so that listeners can
understand them. Vividness, using supporting materials that are memorable and intense, helps
listeners remember your ideas. Credibility, the dependability or believability of a speaker or
the speaker's sources, makes listeners more likely to believe a message.

Communication & Mass Media

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Replacement hiring costs refer to the cost of attracting and employing new applicants

Indicate whether this statement is true or false.

Communication & Mass Media

In general, today's audiences tend to value messages within any speech that reflect __________.

A. formality B. consistency C. conciseness D. congruence

Communication & Mass Media

According to the text, intrapersonal communication is communication

a. interaction typically between two people. b. interaction typically between two or more people. c. with one's self, including self-talk, imaging and visualization. d. with others, including talking, imaging and visualization.

Communication & Mass Media

"The preoccupation of the ground, which implies that it must stand good till some sufficient reason is

adduced against it," is Whately's definition of a. burden of proof. b. presumption. c. prima facie. d. ipso facto.

Communication & Mass Media