What is one of the questions that should be asked when considering the objectivity of an Internet resource?
What will be an ideal response?
Does the author's affiliation with an organization, institution, or agency suggest a bias?Does the site's sponsorship by an organization or institution suggest an inherent bias?Are opposing views represented or acknowledged?Are editorial comments or opinions clearly distinguished from facts?
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Research shows a real but uncertain link between media depictions of violence and violent actions by viewers. As a result, ______.
a. media are required by law to limit the amount and degree of violent content in all their products b. successful lawsuits for media negligence must show the media were the proximate cause of the harm they could reasonably foresee c. media defendants almost always lose when sued for physical harm d. courts presume that media are the proximate cause of viewer violence
For the launch of its new sports bike, the MX100, Ciata Motors releases an advertising campaign. The company then assigns the PR team to analyze the public reception of the advertisement
It also wants to know whether the ad affected young people and what impact it had on them. What method should the PR team useto achieve these objectives, and why? 00a. The PR team should measure the audience awareness; this will help them learn how well the public accepts the new bike. b. The PR team should create its own social media page; this will help them to interact directly with the youth. c. The PR team should form an advisory board; this will help them to obtain periodic feedback and evaluation. d. The PR team should calculate the media impressions; this will help them to find out exactly how many people viewed the advertisement.
Why have critics like Carey criticized Schramm’s SMCR model of mass communication?
a. They say it’s too linear. b. They say the media process isn’t just a one-way flow from creators to audiences. c. They say communication is more circular and interactive than Schramm indicated. d. All of the choices
Which logical fallacy involves an attack against the source of information, not the evidence or reasoning coming from the source?
A) ?ad populum B) ?ad hominem C) ?false analogy D) ?faulty generalization E) ?slippery slope