The main assertion of a message, also called the theme or central idea, is known as the ________
Fill in the blank(s) with the appropriate word(s).
Answer: thesis
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To influence media coverage, sponsors sometimes offer reporters _______________ to travel to the event, particularly when news organizations would not otherwise fund such a trip.?
a. ?red carpet treatment b. ?junket c. ?royalties d. ?payola
Another popular name for the overrated powerful effects theory is the
A) unlimited effects theory. B) spiral of silence. C) two-step flow model. D) bullet model.
"My uncle's visit to New Mexico was horrible. The weather was bad, and the people were unfriendly. New Mexico is not a good choice for a vacation." What fallacy is being committed in this statement?
a) Ad hominem attack b) Hasty generalization c) Appeal to popularity d) Faulty analogy e) Faulty cause
The __________ organizational strategy is well-suited for sales
presentations. Fill in the blanks with correct word