Which is the most basic organizational pattern for a persuasive speech?

a. Problem-and-solution organization
b. Topical organization
c. Cause-and-effect organization
d. Spatial organization


A

Communication & Mass Media

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When someone, who is a recognized authority in a specialized area, states his or her opinion, this is considered

A) expert testimony. B) an individual opinion. C) lay testimony. D) a literary quotation.

Communication & Mass Media

By having an effective measurement strategy, social media professionals will be able to ______.

A. create pretty visuals for their bosses B. be able to make each post count and be more effective in coordinating team efforts C. have the power to save their jobs D. make sure their influence score stays consistent

Communication & Mass Media

When judging political news, Garber discovered that voters bring several wellinformed schemas to their interpretation, including:

a. Cause-and-effect sequences b. Simple situation sequences c. All of these. d. Institution judgments

Communication & Mass Media

Lauren is leading a group of her classmates for a class project. During most of the meetings, she lets the group take charge of most decisions and actions. What type of leader is Lauren?

a) Autocratic leader b) Diplomatic leader c) Democratic leader d) Laissez-faire leader e) Independent leader

Communication & Mass Media