Independent retailers are characterized by _____
a. a partnership form of organization
b. a franchise form of distribution
c. vertical integration
d. ownership of only one retail unit
d
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Which two of the following are identified in the textbook as non-traditional media gatekeepers and influencers in today's new media environment?
A. CEOs – People who lead the world's major corporations B. Bloggers – People who write weblogs for virtual communities of like-thinking participants C. Citizen journalists – Regular citizens who have access to information and the technology to share it D. Marketers – People who control the marketing dollars within organizations E. Dominant coalition – People who make major organizational decisions and control organizational resources B and
An innocent misrepresentation occurs when an agent negligently makes a misrepresentation to a third party
Indicate whether the statement is true or false
Moore Sales purchased equipment for $50,000 by issuing a six-month note payable. On the statement of cash flows, this transaction would be shown in the ________
A) non-cash financing and investing activities section B) investing activities section C) operating activities section D) financing activities section
Which of the following are most likely to be susceptible to pressures from advertisers on the type of stories to run?
A. financially insecure magazines B. newspapers with a diverse range of advertisers C. high-revenue media companies D. popular radio channels with high audience ratings E. large broadcast stations