A final task in questionnaire design is ________ questions, which is the use of numbers associated with question response options to facilitate data analysis after the survey has been conducted
A) re-writing
B) testing
C) coding
D) response-writing
E) numbering
C
You might also like to view...
The processes used by management in developing estimates include which of the following?
a. Controls over the process. b. The reliability of underlying data in developing the estimate. c. Use of outside experts by management (for example, how they were used and their expertise). d. All of the above.
Which of the following is NOT a projective technique?
A) Word-association test B) Protocol analysis C) Sentence-completion test D) Balloon test E) Role-playing activity
Noticing that themed envelopes aren't selling well, Charles Payton decides to offer customers a special "letter writing" kit. He prices the kit—which comprises letter paper, matching envelopes, and pens—at $5, even though the combined prices of the individual items is $8. Which of the following pricing strategies is he using?
A) optional product pricing B) product bundle pricing C) by-product pricing D) dynamic pricing E) captive product pricing
Hilton helps others run their hotels by providing the management know-how. This type of joint venture is known as ________
A) contract manufacturing B) licensing C) management contracting D) joint ownership E) direct investment