The integration, for a fee, of specific branded products into media content is
A. message corruption.
B. product placement.
C. in-content marketing.
D. narrowcasting.
Answer: B
You might also like to view...
Sam has a relatively high IQ. The task of trying to persuade him of something is most likely:
a. somewhat easier than persuader others with lower intelligence because he can more easily process arguments b. somewhat more difficult because he will more carefully evaluate the credibility of the speaker c. somewhat easier because he will not be swayed by peripheral cues d. somewhat more difficult because he will carefully elaborate on the arguments
Attention is directed towards messages that are lengthy
Indicate whether the statement is true or false
Cultural rules governing which nonverbal behaviors are appropriate or inappropriate in a public setting are _______
a. feedback b. rapport c. listening cues d. display rules
Which of the following was NOT part of Cicero's "five arts of public speaking?"
A) Invention B) Research C) Style D) Delivery