Service quality, like advertising, has a cumulative effect on a company's profit.
Answer the following statement true (T) or false (F)
True
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In using MUS, once the auditor has determined the sample size, which of the following is needed to determine the sampling interval?
a. Expected misstatement. b. Tolerable misstatement. c. Population size. d. Mean.
The Hometown Dog Groomer offered a free flea dip to its regular customers. The owner had extra employees to deal with the crowd but provided only one dip tank, which slowed down the process. What could the owner do to deliver the desired service level?
A. Offer incentives to customers. B. Provide instrumental support. C. Adopt an antagonistic attitude toward customers. D. Assure the customers of better service in future. E. Plan for a better resource-to-yield output.
In a short essay, discuss the proper steps in choosing a scaling technique for a particular marketing research problem
What will be an ideal response?
Everyday information about pertinent developments in the environment to an organization is gathered through the internal report system
Indicate whether the statement is true or false