Since they are not in the business of generating revenue or making profits, nonprofit organizations do not need to rely on marketing efforts to be successful.
Answer the following statement true (T) or false (F)
False
As with for-profit firms, marketing efforts are an essential part of the success of nonprofit organizations. Successful marketing helps nonprofit organizations attract membership and much-needed funds.
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Most persuasive messages use an indirect approach
Indicate whether the statement is true or false.
After posting the second closing entry to the income summary account, the balance will be equal to
A) zero. B) owner's equity. C) revenues for the period D) the net income or (loss) for the period.
What is the term used by Chen and Hsieh (2006) that refers to an approach to reward that incorporates ‘everything employees perceive to be of value resulting from the employment relationship’:
a. simplex b. multiplex c. duplex d. complex
?A moderate current asset investment policy is one:
A. ?under which the level of accounts receivable is always greater than the level of accounts payable. B. which emphasizes on holding equal amount of current assets and current liabilities.? C. ?that calls for relatively large amounts of current assets to be carried. D. ?under which holdings of cash and marketable securities, inventories, and receivables are minimized. E. ?that lies between the relaxed and restrictive current asset investment policies.