Lisle Hair Company keeps track of the gender and age of its customers so it can target e-mails to them and be sure to have the right hair products in stock when they visit. This is an example of the use of demographics in marketing.

Answer the following statement true (T) or false (F)


True

Typical demographics include age, gender, income, and race.

Business

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Oakland Corp purchased land and a building for a combined cost of $500,000 . Oakland must

a. record the $500,000 acquisition cost in an account called Land and Buildings. b. depreciate the $500,000 acquisition cost, less any residual value, over the expected useful life of the building. c. because part of the purchase involved land, record all of the cost in the Land account. d. allocate the $500,000 acquisition cost to separate Land and Buildings accounts based on their respective fair market values.

Business

When is a company not required to report comprehensive income?

A) when it has a net operating loss B) when it has no other comprehensive income items C) when it has no liability items D) when it has no prior period adjustments

Business

A commonly used method of illustrating the hierarchy of a company is through the use of

__________. a. flow charts b. organizational charts c. annual reports d. family tree

Business

Applicant tracking system (ATS) software helps businesses automatically post openings, screen résumés, rank candidates, and generate interview requests

Indicate whether the statement is true or false

Business