The redundancy of advertising takes advantage of Noelle-Neumann's

A) information overload theory.
B) cumulative effects theory.
C) spiral of silence model.
D) uses and gratifications theory.


Answer: B

Communication & Mass Media

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Someone wearing a religious necklace could be disclosing something about his or her religious beliefs. Someone posting pictures of their significant other is disclosing relationship information. However, according to the text, most self-disclosure is ______.

A. unintentional B. mediated C. multifaceted D. verbal

Communication & Mass Media

Pornography in which people are shown having sex in real locations is termed _____________, whereas cheaply made pornographic movies that have no real plot, but simply string together a series of sexual scenes are termed _______________

A. hard core porn; soft core porn B. hard core porn; erotica C. realcore porn; gonzo porn D. realcore porn; obscenity

Communication & Mass Media

The beginning of the industrial revolution characterizes the ________ in media history.

A. electronic era B. literate era C. tribal era D. print era

Communication & Mass Media

Plagiarism is the intentional use of information from another source without crediting the source.

Answer the following statement true (T) or false (F)

Communication & Mass Media