What are the two types of buying decisions? Which buying decision calls attention to a brand by the most effective promotion?
What will be an ideal response?
ANSWER: The promotional mix also depends on the type of buying decisionâ€"for example, a routine decision or a complex decision. For routine consumer decisions like buying toothpaste, the most effective promotion calls attention to the brand or reminds the consumer about the brand. Advertising, and especially sales promotion, are the most productive promotion tools to use for routine decisions.
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__________________ are identifiable elements of an organization, which provide members and outsiders with a better understanding of its culture.
What will be an ideal response?
Which is a problem with IPv4 addresses?
A) They cannot be used on wireless devices. B) They are too complex. C) Routers find it difficult to handle them. D) We have run out of them.
What are some of the causes for the lack of visibility of supply chain metrics?
What will be an ideal response?
Mr. and Mrs. King's regular tax liability on their joint return was $479,580. Which of the following statements is true?
A. If the Kings' tentative minimum tax is $462,220, their total tax liability is $462,220. B. If the Kings' tentative minimum tax is $462,220, their total tax liability is $479,580. C. If the Kings' tentative minimum tax is $492,350; their total tax liability is $492,350. D. Both B and C are true.