For a new manufacturer managing product support for its equipment, what is usually the first strategy for postsale service?
A) letting customers hire their own service people to work on-site
B) letting independent services handle repairs and maintenance
C) pricing equipment high and charging low prices for service
D) running the company's own parts-and-service department
E) switching maintenance services to authorized distributors
D
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If a buyer is loyal to two or three different brands of soap, this buyer's loyalty status can be described as being among the ________
A) switchers B) shifting loyals C) split loyals D) hard-core loyals E) antiloyals
Trade-in allowances are most commonly used in the ________ industry
A) real estate B) automobile C) dairy products D) financial services E) health care
What is the most accurate statement about infographics?
A) Infographics are new form of visual aid that first appeared at the beginning of the 21st century. B) Creating an effective infographic is nearly impossible for someone without a degree in graphic design. C) Infographics are most appropriate on paper. D) Good infographics tell a story and allow the reader to make sense of ever-growing amounts of data.
Employer-paid premiums on group-term life insurance in excess of $50,000 coverage are taxable to the employees based on the cost of the excess.
Answer the following statement true (T) or false (F)