You will always get more accurate forecasts by using more complex forecasting methods
a. True
b. False
Indicate whether the statement is true or false
True
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A financial intermediary
A. is a government-owned acceptor of deposits. B. pools the funds of many people. C. speculates in the stock market. D. advances loans but does not accept deposits.
A company paid cash dividends on its preferred stock of $40,000 in the current year when its net income was $120,000 and its average common stockholders' equity was $640,000. What is the company's return on common stockholders' equity?
What will be an ideal response?
A firm with a marketing orientation
A. sells what it can make easily. B. focuses advertising on product features. C. has little need for salespeople. D. tries to determine customers' needs before developing its product.
Which of the following refers to the expense required to obtain a new customer?
A. retention cost B. customer equity C. CLV D. acquisition cost E. market development