Along the service-product continuum, which of the following would be considered the most service dominant?
A. restaurant
B. grocery store
C. apparel specialty store
D. doctor's office
E. bookstore
Answer: D
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Bhutan has relied on a measure besides economic growth, namely, gross national happiness (GNH). The GNH Index includes all of the following indicators except:
A) psychological well-being. B) community vitality. C) economic vitality. D) environmental diversity. E) living standards.
What type of employee is most likely to benefit from community involvement by their organization?
a. managers b. adversarials c. fence-sitters d. go-getters
Which of the following statements is true of the members of a distribution channel?
A. All channels have at least five channel intermediaries. B. Producers follow a single channel of distribution. C. Some distributors act as both wholesalers and retailers. D. Retailers buy products from the producer and sell themto businesses.
If a tracking signal is positive, which one of the following is true?
a. Actual value is higher than forecast b. Actual value is less than forecast c. Actual value is equal to forecast d. Unable to draw any conclusion