With broadcast advertising, there are no hard-and-fast rules for determining a commercial's effectiveness
a. TRUE b. FALSE
.A
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Classical Hollywood films privilege ________ over other sounds
A) sound effects B) score C) dialogue D) diegetic music
A speech where you remember someone who has just died is a _________________ speech
A) tribute B) toast C) commendation D) eulogy
Which of the following theories explains how people's attitudes are formed, shaped, and changed through communication and how those attitudes influence behavior?
A. the attitude change theory B. the magic bullet theory C. the limited effects theory D. the two-step flow theory
The circular table with chairs around it has become popular in which type of interviews?
A. interview with more than two people B. counseling C. both counseling and interview with more than two people D. None of the answers is correct.