The essential benefit is the fundamental need met by a product.
Answer the following statement true (T) or false (F)
True
The essential benefit is the fundamental need met by a product. No matter what other value-added product experiences are provided to the customer, the essential benefit must be part of the encounter.
You might also like to view...
Bruno has kept Inez away from family and friends who could offer her solace, support, and a means of escape. Considering the cycle of abuse, why has Bruno done this?
A. so the abuse can continue B. he doesn’t like Inez’s family C. his family doesn’t like Inez D. he loves her and wants to keep her nearby at all times
Common performance measures used by retailers are sales revenues, gross margin percentages, markdown percentages, and financial ratios
Indicate whether the statement is true or false
A closed-end fund's appeal is enhanced if it
A) sells at a premium. B) has a load. C) does not have a load. D) sells at a discount.
Effective presentations should contain deliberate repetition of ideas
Indicate whether the statement is true or false