If you were asked to conduct a SWOT analysis for Procter & Gamble, you would not be able to assess
A. how to improve Procter & Gamble's strategy by building on its strengths and capabilities
B. which market opportunities are best suited to Procter & Gamble's strengths and capabilities
C. which of Procter & Gamble's resource weaknesses and deficiencies need to be corrected so as to better enable the pursuit of important market opportunities and to better defend against certain external threats
D. whether any of Procter & Gamble's resource strengths can be used to help lessen the impact of external threats
E. how Procter & Gamble could turn a core competence into a distinctive competence
Answer: E
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