The first Apple iPhone was introduced in 2007 at an initial price of $600. People waited in line overnight so they could be one of the first to own this unique smartphone. Which pricing strategy did Apple use to help recoup its research and development costs for the smartphone?
A. skimming pricing
B. target pricing
C. penetration pricing
D. customary pricing
E. experience curve pricing
Answer: A
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Which of the following methods is characterized by low levels of control in the data collection process?
A) personal interviews B) telephone interviews C) mail surveys D) focus group
A taxpayer pays 6.2% of taxable wages for both social security and Medicare taxes.
Answer the following statement true (T) or false (F)
Is it an ethical practice for an attorney to incur the costs of a client in a lawsuit?
Touca Ness, a fantasy movie franchise, was initially created for children in the early 1960s. However, as the franchise started to gain a cult following, the content of the franchise began to include mature themes to maintain popularity among its existing consumers. Identify the dimension of the social environment that this scenario exemplifies.
A. Diverse workforce B. Aging population C. Ethical policy D. Social responsibility