Web advertising has shifted from the traditional banner ad to new forms. Which is not one of these new forms?

a) Skyscraper ads
b) Pop-up ads
c) Large square and rectangular ads
d) Text-oriented ads


a

Communication & Mass Media

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In Braun v. Soldier of Fortune the magazine was held liable under basic negligence law for the publication of an ad

a. True b. False

Communication & Mass Media

In persuasive speaking, the audience is always persuaded by logic

Indicate whether the statement is true or false

Communication & Mass Media

What does research indicate about nursery rhymes, fairy tales, and socialization?

A. The notion that nursery rhymes and fairy tales have any effect on socialization and gender identity development is unfounded in research. B. Initial indications are that children's literature may act as a socializing agent, with regard for gender identity development. C. Attempts to link children's literature and gender socialization have been made, but have been dismissed as "paranoid." D. None of the above represents research findings about children's literature and socialization.

Communication & Mass Media

The meaning of invitational communication is found at the

A) the relational level of meaning. B) the content level of meaning. C) both the relational and content levels of meaning. D) either the relational or content level of meaning, depending on the people E) neither the relational nor the content level of meaning.

Communication & Mass Media