The process of building and maintaining strong customer relationships by providing customer value is called:
A) marketing concept
B) value-added selling
C) customer relationship management
D) personal sales philosophy
E) customer strategy
C
You might also like to view...
Select the incorrect statement from the following.
A. Actual costs are not relevant in many decisions because actual costs cannot be determined until after the decision has been made. B. Actual costs are useful for evaluating managerial performance. C. When accumulating the cost of a specific cost object, the indirect costs are allocated to the cost object. D. The difference between a direct cost and an indirect cost is that a direct cost relates to a given cost object while an indirect cost does not.
Everything else equal, an asset's value is directly related to:?
A. ?the cost of raising additional capital. B. ?the rate of return investors require to invest in that asset. C. ?the risk associated with the investment in that asset. D. ?the cash flow the asset is expected to generate. E. ?the rate of return that the firm must earn to satisfy investors' demands.
Jerome Johnson is a bricklayer. The union that he belongs to would be considered:
a. an industrial union b. a construction union c. a craft union d. an underappreciated union e. a yellow-dog
Crane Industries Inc. has outstanding borrowings that include preferred stock. One of these borrowings is (nonconvertible) preferred stock (cumulative) with a par value of $250 and an annual dividend rate of 8.25%
This preferred stock is currently selling for $260 per share. What is the yield or return on this nonconvertible preferred stock? What will be an ideal response?