In the 21st century, savvy global companies must ________

A) standardize public relations approaches
B) localize advertising and globalize marketing
C) think locally and act globally
D) think globally and act locally


D

Business

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Mary Beth has written a novel. Copyright protection regarding her work will be for

A. 70 years after her death. B. 70 years beginning from the date the novel is published. C. 70 years beginning from the date that she completed the novel. D. 70 years beginning from the date she began writing the novel.

Business

Which behavior is a conflict-producing technique that figuratively can drive a partner crazy and is often at the root of dysfunctional conflict?

A. role reversal B. crazymaking C. DESC script D. online disinhibition effect

Business

_____ applications are programs that enable workers to collaborate in real time over the web.

Fill in the blank(s) with the appropriate word(s).

Business

Which of the following is an advantage of a corporation?

a. It is easy to form a corporation. b. It requires little expense to form a corporation. c. It offers limited liability for its shareholders. d. It is a flow-through tax entity.

Business