_____refers to unsolicited commercial emails, usually sent to huge numbers of people with little regard for whether they are interested in the product or not.
A. Spyware
B. A cookie
C. Spam
D. A spoof
Answer: C
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Indicate whether the statement is true or false
Brand equity is calculated by subtracting sales of generic brands from the sales of branded items in a category.
Answer the following statement true (T) or false (F)
When fixed costs are part of a firm's cost structure, the percent of sales method will understate net
income and overstate discretionary financing needed, if sales are increasing. Indicate whether the statement is true or false
James says, "I don't trust the way the company determines pay rates in my department." If James feels this way despite being happy with his current salary, he is most likely concerned about
A. external equity. B. distributive justice. C. procedural justice. D. internal equity.