An advertising tactic designed to generate publicity about a controversial campaign is called ________ advertising
Fill in the blank(s) with correct word
shock
Communication & Mass Media
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These are the plans necessary for achieving your goals or objectives
A) news releases B) tactics C) strategies D) press kits E) press releases
Communication & Mass Media
A good rule of thumb is, if the last _______ of your scheduled research time has brought excellent results, you should continue your productive track
a. 10% b. 25% c. 50% d. 75%
Communication & Mass Media
The online catalogue is the most valuable resource in the library
Indicate whether the statement is true or false
Communication & Mass Media
________ are expectations of behaviors that individuals feel should or should not occur in a conversation.
A. Norms B. Tactics C. Strategies D. Evaluations
Communication & Mass Media