During the ________ stage of effective listening, we assign meaning to someone's message.
A. remembering
B. understanding
C. hearing
D. interpreting
Answer: D
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Indicate whether this statement is true or false.
Communication is a symbolic process
Indicate whether the statement is true or false
Answer the following statement(s) true (T) or false (F)
1. Since traditional media outlets are declining, PR practitioners spend less than half of their time each week on media relations. 2. When fake news is reposted and liked on sites such as Facebook, the article gains perceived validity. 3. The goals and tactics of media relations in a business environment differ significantly from those implemented in a political environment. 4. Through agenda setting and framing, the media influence the public by determining what issues to think about and how to evaluate those issues. 5. In recent years, PR value has been increasingly measured with dollar amounts due to the validity of AVE.
Content analysis and interaction analysis are similar in that:
A. each is considered a quantitative method. B. each codes ongoing interaction. C. each is an experimental research design. D. each relies on participants' perceptions of communication events. E. each is a method for analyzing content of interaction.