_____ is the tendency to see others and their behaviors through your own cultural filters
A) Multiculturalism
B) Egocentrism
C) Ethnocentrism
D) Existentialism
C
Communication & Mass Media
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According to the Impact / Society box, “Elements of Mass Communication,” channel and medium mean the same thing
a. True b. False
Communication & Mass Media
An entrepreneur possesses several traits. Which of the following is not a trait of an entrepreneur?
a. tenacity b. passion c. tolerance of ambiguity d. aggressive e. vision
Communication & Mass Media
A firm’s ability to convert assets into cash is its
a. leverage b. present value c. capitalization d. liquidity e. profitability
Communication & Mass Media
"Have we created a message through group consensus regardless of how long it took?" is a question asked for which approach to ethical decision making
A) deontological B) virtues based C) palaver tree D) confucianism E) aristotilianism
Communication & Mass Media