What is the ideal structure of a lead?

A. a single-sentence paragraph of fewer than 20 words
B. a single-sentence paragraph of 25 to 35 words
C. a multi-sentence paragraph of 50 words or more
D. two or more paragraphs at 100 words total


B. a single-sentence paragraph of 25 to 35 words

Communication & Mass Media

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Tools that can be used to create content for social media professionals include all EXCEPT ______.

A. Talkwalker B. Adobe Spark C. Canva D. Hemingway App E. none of these

Communication & Mass Media

April presented a speech arguing that the university should declare itself a smokefree campus. She has presented a speech addressing an issue of _____

A) fact B) value C) cause D) policy

Communication & Mass Media

It is possible, through certain motivational techniques such as having an audience fill out a card or raise their hands, to increase audience commitment to a message

Indicate whether the statement is true or false.

Communication & Mass Media

Because of an impaired ability to focus and a tendency to become easily distracted, individuals with attention-deficit hyperactivity disorder may have an especially difficult time dealing with what barrier to effective listening?

A. rebuttal tendency B. selective attention C. pseudolistening D. information overload

Communication & Mass Media