Terminal values are desirable behaviors or modes of conduct that are related to and influence instrumental values
Indicate whether this statement is true or false.
Answer: F
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What theory suggests that behavior such as hugging, kissing, holding hands, and listening contributes to our survival and promotes bonding with those whom we consider potential intimate partners?
a. sympathetic response theory b. attached display theory c. affection exchange theory d. value interaction theory
Who coined the term “advertising agency”?
a. Benjamin Franklin b. Albert Lasker c. Benjamin Day d. Volney Palmer
Since Jerry is always "on the go," but enjoys lectures given by famous scientists, he downloads and listens to ________ on his iPod
a. blogs b. podcasts c. wikis d. MMOGs
An organization that is customer-driven concentrates on how the client can best be served and benefited by the product and services of the organization
Indicate whether the statement is true or false.