The CA discussed in the text is ________

A) an abbreviation for California B) contextual affinity
C) communication apprehension D) cultural apprehension


C

Communication & Mass Media

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Despite the fact the United States is described as a “melting pot,” the definition of American culture and who is considered an “American” are constantly disputed and negotiated. This is an example of

a. culture as a site of shared meaning. b. culture as a site of contested meaning. c. culture as a resource. d. culture as globalization.

Communication & Mass Media

Cartoons are a hot medium

Indicate whether the statement is true or false

Communication & Mass Media

A food industry giant that specializes in pizzas decided to stop preparing single breads in a product they introduced a year ago. It brought down the sales of their signature pizza

The decision was taken considering the revenue generated by these two products over the year. Hence, the company thought there was an urgent need to realign their products without losing market share. What kind of reasoning ability did the company display, and how does that help? a) Deductive reasoning; it helps to draw valid conclusions by relating truths to experiences b) Example reasoning; it helps to generalize by collecting specific cases. c) Sign reasoning; it helps to draw conclusions from simple observations. d) Comparative reasoning; it helps to compare two examples and give the reasoning that if it is true in the first case, it will be true in the second case as well.

Communication & Mass Media

In most cases a lead should be one simple declarative sentence in active voice

Indicate whether the statement is true or false

Communication & Mass Media