Email is considered what type of medium?
A) Portable
B) Instant
C) Rich
D) Expressive
E) Lean
Answer: E
Explanation: E) As a lean medium, email can present challenges when you need to express particular emotional nuances, whether positive or negative.
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All of the following statements regarding profit margin are true except:
A. Profit margin is calculated by dividing net income by net sales. B. Profit margin is also called return on sales. C. Profit margin is not a useful measure of a company's operating results. D. Profit margin can be used to compare a firm's performance to its competitors. E. Profit margin reflects the percent of profit in each dollar of revenue.
When adapting advertising messages, media may also need to be adapted internationally because media availability and regulations vary from country to country. This illustrates ________
A) communication extension B) product invention C) communication adaptation D) straight product extension E) product adaptation
__________is a business's concern for the long-range welfare of both the company and its relationships to the society within which it operates
Fill in the blanks with correct word.
The largest shopping center (in terms of numbers of stores and size of trading area) is a megamall
Indicate whether the statement is true or false