A speech about a(n) __________ is about a particular occurrence such as the Thanksgiving Day Parade.
Fill in the blank(s) with the appropriate word(s).
event
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Even today, men frequently are expected to lead well while women are expected to be better followers
Indicate whether the statement is true or false
An indication that public relations is influencing consumer-focused marketing is ________
A) the emphasis on two-way communication B) the decline in the use of IMC C) the dividing of publics into smaller publics D) A and B E) A and C
A PR practitioner should avoid all of the following questionable practices, EXCEPT:
a. Never leave an error uncorrected b. Occasionally, you can invent and attribute quotes c. Never indulge in puffery d. Never make assumptions about dealing with the news media
Ethics are codes of conduct that guide the behaviors in a community rather than universal answers to questions of right and wrong
Indicate whether the statement is true or false.