The strength of individual involvement and preference is defined as ______.
a. direction
b. intensity
c. stability
d. salience
b. intensity
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What does the theory of "lowinformation rationality" refer to?
a. The notion that voters can and do use shortcuts to make political judgments b. The way that political pollsters extrapolate broad trends from small samplings c. The foolishness and ignorance of many voters' choices d. The tendency of political parties to only offer as much information as the media demands, and no more e. The high level of political apathy among Americans
Mr. Marsh is confused - a probability sample would allow him to do what?
A) to make valid inferences from the sample to the population B) to research a small sample C) to learn statistics D) All of the above
Why, according to Sokolski, has no state used nuclear weapons since 1945?
a. We do not know. b. Because of nuclear deterrence. c. Because of the nuclear taboo. d. Because of the fear of retaliation.
Which term describes a characteristic of public opinion that measures the degree of strength the public feels about the opinion it holds?
a. randomness b. continuity c. systematic rationalization d. direction e. intensity