In ________, text-based ads and links appear alongside search engine results on sites such as Google, Yahoo!, and Bing
A) content sponsorships
B) digital billboards
C) digital catalogs
D) contextual advertisements
E) RSS feeds
D
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Adam, an employee at Trite Holdings, decides to leave the company. However, during his exit interview, an HR supervisor learns that Adam had no complaints about the work he did or the pay he received. What would be a source of job dissatisfaction for Adam and likely to lead to his departure?
A. Adam experienced uncivil behavior from his co-workers, and it was not addressed by management. B. Adam's co-workers were unclear about his work methods, scheduling, and performance criteria. C. Adam worked on a team with employees from different functional units. D. Trite Holdings focused too much on pay as a source of satisfaction. E. Adam's supervisor defined expectations so clearly, there was no role ambiguity.
Social marketing is a new trend in marketing
Indicate whether the statement is true or false
Large, representative samples are used to collect data that are analyzed with statistical techniques for which of the following types of research designs?
A) subjective research B) exploratory research C) conclusive research D) observational research E) supporting research
For which of the following operations would telemarketing efforts likely be the most successful and the most profitable?
A) selling magazine subscriptions to consumers B) selling double-pane windows to home owners C) selling plastic bottles to a bottling company D) asking people for charitable donations E) selling vacation packages to people who earn $50,000 or more annually