The_____is a business philosophy that makes customer satisfaction—now and in the future—the central focus of the entire organization.
A. marketing concept
B. production concept
C. social marketing concept
D. hard sell concept
Answer: A
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The Stapel scale is usually presented horizontally
Indicate whether the statement is true or false
The dependence effect is based on John Kenneth Galbraith's claim that consumer demand depends on what producers have to sell. In effect, advertising, by creating wants, manipulates consumers and violates their autonomy.
Answer the following statement true (T) or false (F)
Any websites that do not conform ____ disability access standards will have to be redesigned
A) to B) with
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