The first publicity firms in the United States were hired to:

a. get favorable news coverage for politicians.
b. overcome public criticism of railroads and other industries.
c. encourage the passage of legislation favorable to Wall Street.
d. specifically garner public support for U.S. involvement in World War I.


ANSWER: b

Communication & Mass Media

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After working a 12-hour day, Cary told Ted she was tired when they got into bed. Ted assumed Cary was rejecting him. This is an example of

A) a denotative message. B) a cultural context. C) self-denigration. D) bypassing.

Communication & Mass Media

If you want to accurately comprehend the intended meaning of group members' spoken and nonverbal messages, you should listen to

a) understand. b) remember. c) interpret. d) evaluate. e) respond.

Communication & Mass Media

Interviews that occur when a person chooses to leave a place of employment are called ______.

a. Performance interviews b. Employment interviews c. Exit interviews d. Helping interviews

Communication & Mass Media

Jeremiah thought that he would be dramatic and impress his public speaking class with his speech on air pollution. He decided to use mice in a closed jar to illustrate how air pollution is slowly killing human beings

But during the speech, he noticed that audience attention was on the jar of mice rather than on him as the speaker. What guideline did Jeremiah ignore with regard to using visual aids? a. Use animals with caution as visual aids in a speech. b. Do not use dangerous or illegal visual aids. c. Time your visual aids to coincide with your discussion of them. d. Remember Murphy's Law.

Communication & Mass Media