Behaviors generally are built on values, beliefs, and attitudes
Indicate whether the statement is true or false
TRUE
Communication & Mass Media
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A leader who guides and facilitates discussion rather than dominating it demonstrates which
style of leadership? A) democratic B) authoritarian C) passive D) laissez-faire
Communication & Mass Media
To what types of demographic characteristics do advertisers pay most attention to as indicators of programming preferences?
A. gender B. age C. education and income D. primarily a and b E. all of these
Communication & Mass Media
An analysis of listeners' beliefs, values, interests, and knowledge is an examination of __________.
A. audience culture B. audience psychology C. audience demographics D. audience composition
Communication & Mass Media
Discuss the concept of behavioral response as it relates to informative speaking.
What will be an ideal response?
Communication & Mass Media