When the text describes synergy, it means

a. Headline and visual working together to complete one idea
b. The headline is used as a caption for the visual
c. The combination of prehead, headline and subhead tell a complete story
d. The body copy repeats the main idea of the headline


a. Headline and visual working together to complete one idea

Communication & Mass Media

You might also like to view...

Which of the so-called Big Media companies dominates the music video industry?

What will be an ideal response?

Communication & Mass Media

When public relations practitioners seek to maintain or improve relations with local environmental interest groups, they are engaged in ________

A) employee relations B) media relations C) community relations D) investor relations E) consumer relations

Communication & Mass Media

The Tax Amnesty campaign ______.

A. didn’t do any advertising B. developed and placed TV ads C. developed and placed radio and digital advertisements D. developed and placed print ads

Communication & Mass Media

When humans communicate, they interpret information from others as symbols. Define what

symbols are and provide an example. What will be an ideal response?

Communication & Mass Media