In the roots of the communication discipline, Lazarsfeld and Lasswell looked at
a. Small group communication
b. Speaker credibility
c. Propaganda
d. Rhetoric
c
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______ are the beliefs, values, and moral principles by which people determine what is right or wrong
Fill in the blanks with correct word
The sales team at the Bluth Company was discussing various approaches on how to effectively sell its products to its target customer base. While strategizing, the team leader felt it would make the company's job easier if it categorized its consumer base according to religion, culture, age group, sex, and education level. These types of details can be characterized as ________ information.
a. demographic b. physiological c. effective d. target
The interpersonal characteristics that are employed during communication interactions are considered to be ________.
A. authoritative resources B. practical resources C. material resources D. allocative resources
A shot that features a portion or very close view of a subject, such as a detail of a face or a small object: _________________________.
Fill in the blank(s) with the appropriate word(s).