The most important variable in a firm's marketing mix is

A. Promotion.
B. Place.
C. Price.
D. Product.
E. None of these answers is correct, since all contribute to one whole.


Answer: E

Business

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An accountant who willfully violates Section 11 of the 1933 Securities Act may be liable for civil but not criminal sanctions

Indicate whether the statement is true or false

Business

The following cash transactions were among those reported by Genesee County's Wastewater Enterprise Fund for the year:  Proceeds from sale of revenue bonds for construction$5,000,000 Interest income 300,000 Capital contributed by developers 1,000,000 In the Wastewater Enterprise Fund's statement of cash flows for the year ended December 31, what amount should be reported as cash flows from investing activities?

A. $5,300,000. B. $1,300,000. C. $6,300,000. D. $ 300,000.

Business

A taxpayer who knowingly signs a joint return on which his spouse has failed to report her income is liable for any tax assessments made by the IRS on that income.

Answer the following statement true (T) or false (F)

Business

When common stock is repurchased and retired, the underlying motive is to ________.

A) delay taxes B) boost the stock's dividends C) distribute cash to the owners D) reduce the retained earnings balance

Business