What is the most general method of conducting means comparisons that have been planned a priori?
a. Loglinear analysis
b. Contrast analysis
c. Analysis of covariance
d. Multiple regression
b
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Test makers often examine the correlation between scores on the new test and scores on a measure of social desirability. They do this to
A. make certain they are measuring something that is socially appropriate. B. establish the discriminant validity of the new scale. C. ensure that people are not offended by items on the new scale. D. establish the face validity of the new scale.
If you wanted your best friend to spend less time talking about her boyfriend, you might try frowning every time she started talking about him. In the framework of operant conditioning, your frowning would be:
a. positive reinforcement b. positive punishment c. negative reinforcement d. negative punishment
Carl Rogers' term for a discrepancy between the image we hold of ourselves and the sum of our experience is:
a. negative regard b. conditions of worth c. incongruence d. self-actualization
The dual process hypothesis of sleep describes
a. how the slow wave sleep early in the night brings activation levels down so the brain can be refreshed and less important memories can fade. b. how random activity in lower brain centers results in the manufacture of relatively bizarre dreams by higher brain centers. c. how dreams reflect everyday waking thoughts and emotions. d. why a dreamer feels awake and capable of normal thoughts and actions.