Which the following factors is generally neglected through the use of advertising?
A. control of message content and media placement
B. ability to reach mass markets
C. ability to create brand images and symbolism
D. low cost per contact
E. immediate feedback
Answer: E
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Bailey Corp sold investments for $204,000 cash that cost $180,000. The journal entry to record the transaction which correctly shows the increase in cash flow is:
A) Cash 204,000 Investments 180,000Gain on Sale of Investments 24,000 B) Cash 180,000 Loss on Sale of Investments 24,000Investments 204,000 C) Investments 204,000 Cash 204,000 D) Cash 180,000 Investments 180,000
Acme Global is careful to keep salaries competitive. The human resources departments checks what other organizations are paying and also considers how long an employee has been working for the organization when determining pay levels. Acme Global always pays more than minimum wage and is careful to make sure that wages are fair. It appears Acme Global is reaching the ______ level of corporate social responsibility.
A. legal B. ethical C. benevolent D. social
Low transporting cost is not the only criterion for selecting the best mode of transportation.
Answer the following statement true (T) or false (F)
Profit is:
a. an increase in market share b. revenue minus expenses c. growth d. increased power in the market place e. increased risk