Select a television or radio commercial that makes a claim (e.g., "Bluebird fabric softener makes your clothes feel softer"). Put that claim to the test by using the five-question process of critical thinking.?
What will be an ideal response?
ANSWER:
What am I being asked to believe or accept?
Bluebird fabric softener makes clothes feel softer.
What evidence is available to support the assertion?
Test results run by Bluebird. "Unsolicited claims" by users that Bluebird makes their clothing feel softer.
Are there alternative ways of interpreting the evidence?
Bluebird may be attempting to convince potential consumers that their product is superior. Bluebird may be looking to increase profits.
What additional evidence would help evaluate the alternatives?
Independent testing by unbiased researchers; comparisons of Bluebird to similar products.
What conclusions are most reasonable?
Commercials often make exaggerated claims to influence consumers. Further research would be needed to support (or refute) Bluebird's claims.?
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