An accessible channel means the marketer knows who the customer is and can specifically address that person.

Answer the following statement true (T) or false (F)


False

Business

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Projecting findings based on nonprobability sampling to the population is misleading and therefore unethical

Indicate whether the statement is true or false

Business

The overall process of building and maintaining profitable customer relationships by delivering superior customer value and satisfaction is referred to as ________

A) perceived-value management B) societal marketing C) customer relationship management D) partner relationship management E) enterprise resource planning

Business

Cahuilla Corporation predicts the following sales in units for the coming four months:   April May June July Sales in units 240 280 300 240  Each month's ending Finished Goods Inventory should be 40% of the next month's sales. March 31 finished goods inventory is 96 units. A finished unit requires five pounds of direct material B at a cost of $2.00 per pound. The March 31 Raw Materials Inventory has 200 pounds of B. Each month's ending Raw Materials Inventory should be 30% of the following month's production needs. The budgeted production for May is:

A. 400 units. B. 288 units. C. 280 units. D. 232 units. E. 168 units.

Business

Duress occurs when A)the enforcement of a contract results in unconscionability

B)an improper threat is made to force another party to enter into a contract. C)both parties contract based on the same factual error. D)a party gives notice of refusal to be bound by an agreement.

Business