Elements of a campaign in which one set of materials is interlocked with or directs consumers to another related set is called marketing _____.
a. savvy
b. integration
c. bonus
d. engagement
b. integration
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What has been the primary criticism of Pacific culture arts festivals in recent years?
A. A number of smaller cultures have not been represented. B. Native traditions have been negatively impacted by increased professionalism and commercialism. C. Organizing the festivals is expensive and drains the local economy. D. Sacred tribal secrets have been disclosed to uninitiated outsiders.
The mural Good Government in the City (13.28) was executed in _______
a. encaustic b. watercolor c. fresco d. oil
Why was Athens unable to win the war of attrition against Sparta?
A. Sparta was able to burn crops for miles around Athens and starve the city. B. Sparta possessed vastly superior naval forces. C. A plague devastated the city of Athens. D. Sparta was able to ally with the Persians and tip the balance of forces in its favor.
Which object could best be described as a nationalist statement of Indian identity?
A. The Taj Mahal (Fig. 24-1) B. George Wittet, Gateway of India (Fig. 24-14) C. Abanindranath Tagore, Bharat Mata (Mother India) (Fig. 24-15) D. Temple of the Emerald Buddha (Fig. 24-19)