Day CareFiona is considering a day-care facility for her five-week-old daughter Kate. She has been visiting day-care centers for the past two weeks and has interviewed caregivers at eight different centers. It is extremely important to Fiona that Kate be stimulated intellectually and fed according to schedule. After considering all eight day-care centers, Fiona chose PerfectCare. While she is quite pleased with her choice, she does continue to wonder if she made the correct decision.Refer to Day Care. Fiona spent a significant amount of time and effort in selecting the day-care center for Kate. This suggests the center is a(n) _____ product for Fiona.
A. impulse
B. low-involvement
C. routine response
D. convenience
E. high-involvement
Answer: E
Business
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