To illustrate the benefits of the Dixie Chopper brand lawn mowers to professional landscapers, the salesperson asks prospects to participate in a mowing race. Even if the competing mower has a wider cutting area, the Dixie Chopper always wins because it is the only lawn mower that can travel fifteen miles per hour. What approach does the Dixie Chopper salesperson use?
A. Complimentary
B. Premium
C. Product
D. Referral
E. Showmanship
Answer: E
You might also like to view...
A corporation should account for the declaration of a 10 percent stock dividend by
a. transferring from retained earnings to contributed capital an amount equal to the legal capital represented by the dividend shares. b. transferring from retained earnings to contributed capital an amount equal to the market value of the dividend shares. c. transferring from retained earnings to contributed capital whatever amount the board of directors deems appropriate. d. making only a memorandum entry in the general journal.
The early research on authentic leadership grew out of an underdeveloped area of which branch of leadership studies?
A. the trait approach B. the skills approach C. transformational leadership D. leader–member exchange theory
Discuss the revenue recognition principle and how the terms “critical event,” “earned,” “realized,” and “realizable” apply to revenue recognition.
What will be an ideal response?
Indicate whether each of the following statements regarding the statement of cash flows (SCF) is true or false. ________ a) Purchase of treasury stock would appear in the financing activities section of the SCF.________ b) Purchase of merchandise on account would appear in the operating activities section of the SCF.________ c) Payment of an account payable is an operating activity.________ d) Purchase of office supplies with cash would appear in the operating activities section of the SCF.________ e) Declarations of cash dividends would appear in the financing activities section of the SCF.
What will be an ideal response?